Laura Newton
Laura Newton Director, Advancement Integrated Strategy XPRIZE

Laura serves as the Director of Advancement Integrated Strategy and brings 15 years of operational experience to our fundraising team.

In 2011, Laura founded Ground Control, a peer-to-peer harm reduction department for Insomniac music festivals, a subsidiary of Live Nation. She supported the development of Insomniac Cares and pioneered international safety standards for mass gathering events. Ground Control has employed 10,000+ first responders and continues to provide critical medical interventions for attendees around the world.

Following Insomniac, Laura directed and streamlined operations for a team of 300+ physicians, RNs, dispatchers, paramedics and EMTs at Evolve EMS – The leading event medical services provider in Southern California.

She returned to nonprofit in 2020 at the American Cancer Society, stewarding supporters and garnering corporate gifts for the Los Angeles marketplace. She launched regional and national fundraising initiatives as well as equity-focused cancer prevention campaigns.

Laura continues to enjoy a love for music festivals, along with traveling, hiking, and sailing.